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G&W Paid Media Expansion resulted in an 11.8K% increase in leads at a 97% lower CPL

Business Challenges for G&W

  • B2B manufacturer in the energy industry wanted more leads
  • Account was running only one paid media campaign
  • Paid media strategy and account management were not proactive

An Unfair Advantage for Our Client

  • Quickly built and launched Brand and Non-Brand campaigns for a full funnel approach
  • Regular monitoring of account led to continuous optimizations to improve performance
Increase in Leads
0 K%
Decrease in CPL
0 %

Conversions vs. CPL

Client

G&W

Services

PPC

Industry

B2B, Energy