Unheard of Customer Satisfaction
With over 15 years of digital marketing consulting experience giving a real
unfair advantage
to growth-motivated businesses like yours, we have an astounding 81% client retention rate.
Welcome to Your digital marketing cheat code.
You deserve a digital marketing expert you trust to drive growth and give you an
Unfair Advantage.
Play a Game
We know you want to grow your business by expanding your digital marketing efforts. Trying to do it efficiently & effectively can be painful.
Level Up Your digital strategy
Consider us your competitive advantage, meticulously designed to conquer the toughest challenges in the dynamic world of digital marketing.
Peace of Mind
Been burned by a digital marketing agency in the past? It’s time to partner with an honest, transparent, and communicative professional agency delivering exceptional results.
Increased ROI
Conquer each day knowing our data-obsessed team is constantly listening to the numbers and adjusting strategy to increase the conversions that matter to you at a lower cost.
Target Your Audience
Get ahead of your strong competition and know you are speaking to your customers where they are, when they are. Achievement unlocked.
Rapid Growth
Growth requires precisely the right mix of tactics and strategies, and luckily, you have a digital marketing dream team examining your data to deliver that perfect formula for your business model.
Digital Reach
Grab that agility power-up because your company is about to become limber in ways you never knew it could. Increase your search engine market share online as you have the ability to evolve and pivot to better reach your target audience.
Strategic insight & Guidance
See the path ahead clearly as your trusted account strategists constantly provide you with insights and recommendations, instead of relying on you to lead the way.
Learn more about our free digital marketing audit or our online marketing services:
Uncommon Workplace
Unfair Advantage
is a part of (un)Common Logic, where we have won the award for Top Work Places in Austin 9 years in a row (the only Austin PPC Company to win more than once).
Unparalleled Training
We are certain that one of the biggest reasons our clients stay with us so long is our team of highly-trained, meticulous, and caring individuals. Our strategists go through a minimum 3-month training before ever touching an account.
But you don't have to take our word for it.
1
Step 1
Schedule
Call
We want to get to know you and your business.
2
Step 2
Unfair
Strategy
Session
Let your dedicated account strategist lead the way, deep-diving into the data to develop a plan aligned to your unique pain points, goals for growth, & budget.
3
Step 3
Experience Excellent Results
Our team immediately begins improving performance and guides future strategies and excellent results through outstanding communications, transparency, and honesty.
Get a digital marketing
Unfair Advantage
Subscribe to UnFair Head Start, where we provide short, exclusive tidbits from the marketing world to help keep entrepreneurs and marketing executives one step ahead of the game.
Unfair Advantage FAQs
Our approach starts with getting to know your business, goals, target audience, and stakeholders. Next we develop a customized marketing roadmap grounded in those goals and discuss it with your team to ensure everyone is on the same page. Our digital marketing experts implement that plan with a focus on growth opportunities, both short and long term. We provide data-driven reporting and communicate with your team regularly to respond to new opportunities and issues that arise. Finally, we stay focused on your growth and your goals through a rigorous testing pipeline. While the Unfair Advantage team are big fans of tools and technology used effectively and efficiently, we believe that not every tool is right for every business and so our team monitors account activity regularly and consistently.
We offer a full range of digital marketing services:
paid media, search engine optimization, analytics, conversion rate optimization, social media marketing
, and landing page and other
design
and development services.
We know how hard our clients have worked to build their businesses, so we work hard to bring them an Unfair Advantage through our
digital marketing team
, approach, and culture. Our
Unfair Advantage
team has an average tenure of 3.5 years digital marketing experience so they bring extensive marketing knowledge which comes both from training and experience to each client. Our data-driven approach has been developed through our 15 years of experience working with enterprise clients and is customized for each client’s
business goals
. And we truly live our core values at Unfair Advantage, delivering excellence, communicating honestly and directly, and doing the right thing for our team and our clients - every day.
The clients who get the most benefit out of Unfair Advantage’s digital
marketing services
are the ones who work with us as
strategic marketing and business advisors
. The Unfair Advantage team believes in a long term partnership both with our employees and our clients so we want to be sure we can help not only initially but also in the long run.
First we have a kickoff meeting which lasts 60-90 minutes where the Unfair Advantage team begins the discovery process regarding the account, team, goals, activities, and more. To make the kickoff meeting as effective and efficient as possible, we provide a questionnaire for not only the client marketing team but also for the business stakeholders which covers everything from overall business goals to the details of the marketing plan and how it's been implemented. After the kickoff meeting, the Unfair Advantage team creates a 90 day plan to align with your business goals and have a conversation with the
digital marketing
team to agree on next steps. Then, we begin executing the 90 day plan to setup the right
digital marketing
foundation for short and long term performance increase. Finally, after we begin acquiring
information
,
understanding
customer feedback
, and insights from the
digital marketing
efforts, we will adjust our strategy to continue the momentum.
We believe in providing our
customer
everything they need and nothing they don’t. Each client has an account strategist who is supported as needed by other Unfair Advantage team members. The strategist is not only the contact for the client team but also the primary person working on their account. This means the client has direct access to their account expert for smooth
customer experience
. Our Unfair Advantage team will set up a regular communication schedule between the client team and our account strategist; additionally, we have a policy of responding within 24 business hours to all client
. The Unfair Advantage team also provides customized data-driven reports for each client on their digital marketing results with strategic insights. These insights can include suggestions for building on successes, new opportunities to test, and how we’re addressing any issues that arise.
To thrive in Austin's dynamic market, focus on local SEO, geotargeted advertising, content with a local angle, listing optimizations, and community partnerships. These strategies will boost your visibility and engagement with the Austin audience. Hire us as your Austin PPC company today!
WHAT IS THE UNFAIR ADVANTAGE DIGITAL MARKETING APPROACH?
Our approach starts with getting to know your business, goals, target audience, and stakeholders. Next we develop a customized marketing roadmap grounded in those goals and discuss it with your team to ensure everyone is on the same page. Our digital marketing experts implement that plan with a focus on growth opportunities, both short and long term. We provide data-driven reporting and communicate with your team regularly to respond to new opportunities and issues that arise. Finally, we stay focused on your growth and your goals through a rigorous testing pipeline. While the Unfair Advantage team are big fans of tools and technology used effectively and efficiently, we believe that not every tool is right for every business and so our team monitors account activity regularly and consistently.
What digital marketing services does Unfair Advantage offer?
We offer a full range of digital marketing services: paid media, search engine optimization, analytics, conversion rate optimization, social media marketing , and landing page and other design and development services.
WHAT MAKES YOUR DIGITAL MARKETING ADVERTISING AGENCY AN UNFAIR ADVANTAGE FOR YOUR CLIENTS?
We know how hard our clients have worked to build their businesses, so we work hard to bring them an Unfair Advantage through our digital marketing team , approach, and culture. Our Unfair Advantage team has an average tenure of 3.5 years digital marketing experience so they bring extensive marketing knowledge which comes both from training and experience to each client. Our data-driven approach has been developed through our 15 years of experience working with enterprise clients and is customized for each client’s business goals . And we truly live our core values at Unfair Advantage, delivering excellence, communicating honestly and directly, and doing the right thing for our team and our clients – every day.
How would your clients describe Unfair Advantage’s role?
The clients who get the most benefit out of Unfair Advantage’s digital marketing services are the ones who work with us as strategic marketing and business advisors . The Unfair Advantage team believes in a long term partnership both with our employees and our clients so we want to be sure we can help not only initially but also in the long run.
Once I hire Unfair Advantage, what are the next steps?
First we have a kickoff meeting which lasts 60-90 minutes where the Unfair Advantage team begins the discovery process regarding the account, team, goals, activities, and more. To make the kickoff meeting as effective and efficient as possible, we provide a questionnaire for not only the client marketing team but also for the business stakeholders which covers everything from overall business goals to the details of the marketing plan and how it’s been implemented. After the kickoff meeting, the Unfair Advantage team creates a 90 day plan to align with your business goals and have a conversation with the digital marketing team to agree on next steps. Then, we begin executing the 90 day plan to setup the right digital marketing foundation for short and long term performance increase. Finally, after we begin acquiring information , understanding customer feedback , and insights from the digital marketing efforts, we will adjust our strategy to continue the momentum.
HOW DOES YOUR UNFAIR ADVANTAGE TEAM WORK WITH BUSINESSES AND PROMOTES CUSTOMER SATISFACTION?
We believe in providing our customer everything they need and nothing they don’t. Each client has an account strategist who is supported as needed by other Unfair Advantage team members. The strategist is not only the contact for the client team but also the primary person working on their account. This means the client has direct access to their account expert for smooth customer experience . Our Unfair Advantage team will set up a regular communication schedule between the client team and our account strategist; additionally, we have a policy of responding within 24 business hours to all client email . The Unfair Advantage team also provides customized data-driven reports for each client on their digital marketing results with strategic insights. These insights can include suggestions for building on successes, new opportunities to test, and how we’re addressing any issues that arise.
What digital marketing strategies work best for businesses in Austin, Texas?
To thrive in Austin’s dynamic market, focus on local SEO, geotargeted advertising, content with a local angle, listing optimizations, and community partnerships. These strategies will boost your visibility and engagement with the Austin audience. Hire us as your Austin PPC company today!
