Question 1

WHAT IS THE UNFAIR ADVANTAGE DIGITAL MARKETING APPROACH?

Accepted Answer

Our approach starts with getting to know your business, goals, target audience, and stakeholders. Next we develop a customized marketing roadmap  grounded in those goals and discuss it with your team to ensure everyone is on the same page. Our digital marketing experts implement that plan with a focus on growth opportunities, both short and long term. We provide data-driven reporting and communicate with your team regularly to respond to new opportunities and issues that arise. Finally, we stay focused on your growth and your goals through a rigorous testing pipeline. While we are big fans of tools and technology used effectively and efficiently, we believe that not every tool is right for every business and so our team monitors account activity regularly and consistently.

Question 2

WHAT MAKES YOUR DIGITAL MARKETING ADVERTISING AGENCY AN UNFAIR ADVANTAGE FOR YOUR CLIENTS?

Accepted Answer

We know how hard our clients have worked to build their businesses, so we work hard to bring them an unfair advantage  through our digital marketing team, approach, and culture. Our Unfair Advantage team has an average tenure of 3.5 years digital marketing experience so they bring extensive marketing knowledge which comes both from training and experience to each client. Our data-driven approach has been developed through our 15 years of experience working with enterprise clients and is customized for each client’s business goals. And we truly live our core values at Unfair Advantage, delivering excellence, communicating honestly and directly, and doing the right thing for our team and our clients - every day.

Question 3

HOW DOES YOUR UNFAIR ADVANTAGE TEAM WORK WITH BUSINESSES AND PROMOTES CUSTOMER SATISFACTION?

Accepted Answer

We believe in providing our clients everything they need and nothing they don’t. Each client has an account strategist who is supported as needed by other company experts. The strategist is not only the contact for the client team but also the primary person working on their account. This means the client has direct access to their account expert for smooth customer experience. Our Unfair Advantage team will set up a regular communication schedule between the client team and our account strategist; additionally, we have a policy of responding within 24 business hours to all client emails. We also provide customized data-driven reports for each client on their digital marketing results with strategic insights. These insights can include suggestions for building on successes, new opportunities to test, and how we’re addressing any issues that arise.

Unfair Advantages